Marketing Leader

RCG Seeks Marketing Position
xxxxxxxxxx@xxxxxxx.xxx

Brief Description of the Marketing Position:
We are looking for a hands-on Marketing Coordinator with the talent to undertake traditional marketing and digital
marketing projects managing different brands in various industries simultaneously. The leader holding this
position will organize creative campaigns and promotional events that can make a difference in the success of
our company, following trends and customer requirements.
The ideal candidate will be a person who is passionate about the “art” and the “science” of marketing and will
have the ability to present many ideas and strategies and will couple them with a robust execution process in
the quest for critical commercial results for both the corporation and its brands, as well as the needs of our
external customers and brands. The Marketing Coordinator must be a driver of RCG’s mission, with the ability
to develop plans and programs to create long-term sustainable brand, corporate, and financial equity.
The goal is to connect with the market and spark customer interest in our products and services to strengthen
our reputation and facilitate our continued growth.
Core Responsibilities:
● Create and develop efficient and intuitive Marketing Strategies in both digital and traditional platforms,
● Experienced in managing and optimizing budgets, and accomplishing high-level results across different
brands and in different industries/verticals,
● Able to have 360-degree communication skills,
● Act as a liaison with sales, operations, and executive teams to generate and recommend new strategies
to create corporate equity (i.e. brand equity and financial equity) whilst maximizing opportunities,
● Practice courageous leadership in the communication, execution, and recalibration of projects,
● Organize and supervise advertising/communication campaigns (on social networks, television, etc.)
exhibitions, and promotional events.
● Act as a Community Manager and lead the company’s social networks.
● Conduct marketing research and analysis to evaluate trends, brand recognition, and competitive projects.
● Carry out digital marketing.
● Create company sales packages.
● Initiate and monitor surveys to assess customer requirements and dedication.
● Write creative text for various marketing distribution (brochures, press releases, website materials, etc.).
● Maintain relationships with media providers and advertisers to ensure collaboration on promotional
activities.
● Monitor campaign progress using different metrics and send performance reports.
● Create digital campaigns to increase followers, monthly listeners/viewers, and enhance/revamp
strategies for different brands/artists
● Develop cross and up-sales campaigns to maximize brands and marketing strategies/execution
Resurgence Corporate

Key Requirements:
Palpable experience as a marketing and digital marketing executive or a similar position.
Extensive knowledge of marketing study techniques, statistical methods, and data analysis.
Good knowledge of strategic planning principles and best marketing practices.
Mastery of MS Office and digital marketing and marketing software.
Familiarity with social media and web analytics (e.g. Web Trends).
Excellent communication and customer service skills.
Great organizational and time management skills.
Results-oriented.
Creativity and commercial spirit.
Degree in Business Administration, Marketing, or a related field.
Able and willing to manage high-demand brands simultaneously, in different industries, verticals, and
geographies in both traditional and digital marketing worlds,
Proficient in using CRM and Social Media tools,
Bi-lingual (English/Spanish), other languages are a plus
Company Overview:
RCG is a corporation that aims to fight the corporate status quo, with a no-excuses, strategic, and fact-based
solutions approach to help organizations and entrepreneurs develop their life and corporate purpose, and we
provide the corporate structure to achieve their goals.
Our pillars and fundamentals are Trust & Integrity, No Loose ends, Commitment, Innovation, and pursue of
Excellence.
If you want to be part of a high-demand organization, please send us your resume at
xxxxxxxxxx@xxxxxxx.xxx